Putting Social Media to Work for Your Business Presentation

Last night I spoke with members of the Hispanic American Chamber of Commerce of Greater Boston on "Putting Social Media to Work for Your Business.  As promised, I am posting the presentation slides here as a Google document for convenient, paper-free reference. 

The presentation will probably be of most use to people who attended last night, as some of the slides are simply screen shots that I talked through.  However, I think the much of the presentation would also be useful to others interested in the subject.  The slides includes some general tips for social media, specific steps to use Facebook, Twitter and LinkedIn for business purposes, and quite a few examples and references to good articles.  It is primarily geared for people fairly new to using social media for business, but again, some of the info might be of interest to the more experienced.

Thanks to the Chamber for the opportunity to share. And I'd also like to offer thanks to those who provided suggestions on examples and articles, including Eric Andersen of IBM and Brad Blake of Hill Holiday.