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business

6 Small Biz Social Media Articles & Great Examples

Preparing for my "Putting Social Media to Work for Your Small Business" presentation last night (described and available for viewing here), I came across some great articles and examples on the subject--with help from social media friends of course!  Here are the articles I referenced, with links; I'd welcome suggestions for others to add:

Small Businesses Benefit from Social Media, Study Reveals From Social Media Examiner

5 Quick Ways to Liven Up Your Twitter Stream Mashable.com (with good small biz examples)

30 Social Media Case Studies Penn-Olson.com

How Social Media Grew Foiled Cupcakes Sales by 90% BizSugar.com Read more

Putting Social Media to Work for Your Business Presentation

Last night I spoke with members of the Hispanic American Chamber of Commerce of Greater Boston on "Putting Social Media to Work for Your Business.  As promised, I am posting the presentation slides here as a Google document for convenient, paper-free reference. 

The presentation will probably be of most use to people who attended last night, as some of the slides are simply screen shots that I talked through.  However, I think the much of the presentation would also be useful to others interested in the subject.  The slides includes some general tips for social media, specific steps to use Facebook, Twitter and LinkedIn for business purposes, and quite a few examples and references to good articles.  It is primarily geared for people fairly new to using social media for business, but again, some of the info might be of interest to the more experienced. Read more

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